Complaint: Sainsburys – Low Alcohol Wine Issues

Another complaint from 2014 that I thought I’d share:

Dearest Sainsburys

I would firstly like to apologise for the delay in sending you this complaint – you will probably notice that I am normally quite quick to complain however I have been spending a lot of time caressing my mullet recently.

I received some trout on 23rd August and thought nothing more about it until 25th when it came to making trout and dill fishcakes – it had a best before date of 23rd August.

I am not happy with this.

Further to that, I purchased some rose wine last week and drank it before my upcoming DJ set.  I was a little curious that I was not feeling drunk until I read the label – 5.5% volume!  What the heck?

This should not exist.  Now I accept it is my fault for not looking into this more clearly so do not expect a refund for the wine, but please would you consider labelling this clearly on the website – as a suggestion, perhaps “Under 14’s Only”.

By the way only about 5 people turned up to watch me DJ.  I am playing again on 4th October if you would like to come.  I am playing minimal techno, though your records should state that anyway.

Finally, may I suggest to you to never buy an MP3 player from  My blood is boiling as they are refusing to repair or replace a broken MP3 player that cost me £150, under the Sale Of Goods Act.  I will be taking them to the Small Claims Court.  I probably wouldn’t have complained to you about the trout if it weren’t for them.  Perhaps you could send the bill for the trout to them?

I wanted to make you aware to help you out in return for listening to me.

I am not lonely.  I do have friends.

Have a good weekend


Dear Mr Winfield

Thank you for your email about your order. I am sorry that your trout had such a short shelf life and you are unhappy with the wine you received. I can appreciate the disappointment this has caused you.

Our fresh produce is frequently replenished with the latest deliveries to our stores, giving our colleagues access to the freshest items. They are trained to select the products with the longest shelf life.

We expect our colleagues to take care when selecting your shopping and to pick items they would be happy to receive themselves. I realise we let you down on this occasion however. I have passed your comments on to the online manager, who will speak with our colleagues that shopped your order and instruct them to take better care with future online deliveries.

I do agree with you and think that wine should not be sold with less than an alcohol volume of 12%. I have however in the past made the catastrophic mistake of purchasing your said wine to my horror.

Thank you for the invite to watch you on set but I will be in Benidorm enjoying the sangria but I do hope that more than 5 people come to watch you DJ.

I have sent an evoucher for £9.50 to your email address to cover the cost of your trout and wine. The voucher code is xxxxxx. Enter this code next time you check out and the amount will be deducted from the cost of your order.

If you need any further assistance, please reply to this email or call us on 0800 328 1700, option 1, option 1 again and we will be happy to help.

We are grateful for the time you have taken to contact us and hope to see you online soon.

Yours sincerely

xxxx xxxxxxxxx
Customer Manager
Sainsbury’s Online


Advanced MP3 players did fix my MP3 player for free.  It is currently back with them again for repair.  And they are charging me this time.

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